4 B2B Marketing Trends You Can't Afford to Miss in 2018

Article from Entrepreneur Magazine by Syed Balkhi

From the article: 

"The new year is coming fast, and the best way to prepare -- and stay ahead of your competitors -- is to anticipate upcoming trends in B2B marketing. Just like the previous years, marketers will have to continue to deal with tangible growth and ROI pressures in 2018 as well."

This article has four emerging marketing trends you need to integrate into your 2018 marketing plan.